Influencer Agreement

Purpose: This Influencer Agreement outlines the terms and conditions between a brand and an influencer for the promotion of certain products or services. It serves as a binding contract to establish expectations, deliverables, timelines, compensation, and legal responsibilities.

1. Parties Involved

This Agreement is made between {brandName}, having its principal place of business at {brandAddress} (“Brand”), and {influencerName}, residing at {influencerAddress} (“Influencer”).

2. Scope of Work

The Influencer agrees to create and publish content promoting the Brand’s products or services as outlined below:

{#deliverables}

• Platform: {platform} | Content Type: {contentType} | Due Date: {dueDate}

{/deliverables}

3. Compensation

The Brand agrees to compensate the Influencer as follows:

4. Content Requirements

• Content must disclose paid partnership in accordance with FTC guidelines.
• Influencer must tag Brand’s official handle(s): {brandHandles}.
• Content must comply with platform’s terms and community guidelines.

5. Rights and Usage

The Influencer grants the Brand a non-exclusive, royalty-free license to use the content for marketing, advertising, and promotional purposes across various media.

6. Term and Termination

This Agreement shall commence on {startDate} and continue until {endDate}, unless terminated earlier by either party with a notice period of {noticePeriod} days.

7. Confidentiality

Both parties agree to keep all confidential information exchanged in relation to this Agreement private and not disclose it to third parties without prior written consent.

8. Dispute Resolution

In the event of a dispute, both parties agree to resolve it in good faith. Jurisdiction shall be in the courts of {jurisdiction}.

9. Additional Terms

{#hasAdditionalTerms}{additionalTerms}{/hasAdditionalTerms}

{^hasAdditionalTerms}No additional terms.{/hasAdditionalTerms}

10. Signatures

By signing below, both parties acknowledge they have read and understood this Agreement and agree to abide by its terms.