Sales Call Script

Purpose: This script is designed to guide sales representatives through a structured and effective sales conversation. It ensures that all key points are covered, helps identify client needs, and improves the consistency and success of sales calls.

Caller Information

• Sales Rep Name: {repName}
• Company: {companyName}
• Date of Call: {callDate}

Client Overview

• Client Name: {clientName}
• Company Name: {clientCompany}
• Industry: {industry}
• Position: {clientPosition}

Call Introduction

Hello {clientName}, this is {repName} calling from {companyName}. I appreciate you taking the time to speak with me today.

• Confirm that this is a good time to talk
"Is this still a good time for our call?"

Objective of the Call

Today I’d like to understand more about your needs and challenges in the area of {productOrService}, and see if we’re in a position to support your goals.

Discovery Questions

Please answer the following questions during the call:

{#discoveryQuestions}

1. {question}

{/discoveryQuestions}

Tailoring Our Offer

Based on what you’ve shared, here’s how we can potentially help:

{#solutions}

• {feature}: {benefit}

{/solutions}

Objection Handling

If the client expresses concern about {objectionTopic}, respond with:

{objectionResponse}

Qualifying Information

Next Steps

Before we wrap up, let’s outline the next steps:

{#nextSteps}

• {step}

{/nextSteps}

{#followUpRequired}

Follow-Up: A follow-up has been scheduled for {followUpDate}.

{/followUpRequired}

{^followUpRequired}

No Follow-Up: No follow-up required at this time.

{/followUpRequired}

Call Summary

Call Outcome: {callOutcome}

Notes: {notes}